There’s gold in them thar trade mags!
by Sandra Phinney As freelance writers, we often overlook trade publications as potential markets—largely because they are not visible. Rarely sold at newsstands, the majority of trade magazines are mailed directly to private audiences—usually to members of a particular trade or profession—be it doctors, pilots, bankers, bakers, embalmers, and truckers. In some cases, trade […]
Posted on July 13, 2016 at 9:00 am by editor · LEAVE A COMMENT · Tagged with: Advice, pitching, trade magazines
Good news from the magazine industry: business media’s thriving
by Rachel Sanders Good news about the publishing industry is rare these days. So when Don Genova heard some, he came straight to Story Board to share it with his freelance colleagues. Genova, a freelance food and travel writer and president of the Canadian Media Guild’s Freelance Branch, had run into an old friend – an editor […]
Posted on January 9, 2015 at 9:00 am by editor · LEAVE A COMMENT · Tagged with: Advice, B2B, business media, pitching, trade magazines
